Japanese hotel

New Japanese hotel brand seeks to deliver a next-generation digital hotel experience


TOKYO, February 10, 2020 / PRNewswire / – Popular Japanese Real Estate Developer Global Agents announced the eagerly awaited February 2020 opening of their new hotel brand, / slash. This new brand seeks to revolutionize the traditional hotel industry by Japan and deliver what you might call the next generation of digital hotels. The first branch will open just a five-minute walk from the entertainment Kawasaki Station (Kanagawa Prefecture).

With a total of 95 rooms, / slash offers guests a unique blend of digital art aesthetics (even room numbers are displayed digitally) and a high-tech smart hotel experience. Guests have full control over their room with a fully integrated application developed specifically for / slash, that guests can find on the iPhone provided in each room. The app has several useful functions, including an alarm system based on the movement of the bed, adjustment of lighting and control of the 80 inch projection screen built into each room. Guests can connect their personal devices to watch one of their favorite shows in their own private theater space.

The first-floor lobby doubles as a spacious café and bar area where travelers can mingle with locals and enjoy endless free beer during daily Happy Hour. Combining digital art, bright ambient lighting and floral art, the lobby / cafe is the perfect place to grab a snack, enjoy a glass of wine while reading a book, or just escape the hustle and bustle of the city. In addition, guests can also enjoy unlimited free hot drinks in the top-floor mini-kitchen which opens onto an incredible rooftop terrace with stunning views of the Kawasaki region.

/ slash is the sixth brand and the latest hotel from Japanese developer Global Agents. CEO Takeshi Yamasaki notes that “We have chosen to base this new brand on the symbol [/] because it is such a beautiful and simple brand that symbolizes a lot of things. It can represent exclusivity or inclusiveness and division and fractions, but the use of the slash has grown in the technological sphere. Every URL you visit contains forward slashes. It has become a unique symbol that is part of our daily life. Inspired by its combined simplicity and complexity, and its ability to transcend time, / slash Kawasaki tries to push the limits of what a hotel can offer. Like the symbol, we campaign for a unique and simple experience, full of multifunctionality and playfulness. “

Global Agents was founded in 2005 and has been very successful in the Japanese rental market with Social Apartment, their brand of co-living spaces. The company has grown exponentially with the opening of five new lifestyle hotels in 2019, including a new iteration of “RELAX“Hotel in Hokkaido, and three new branches of their urban street-art brand “THE LIVING. “

Media contact:
Zacharie Coskun
[email protected]
+ 81-3-6433-5792

Related images

lobby-cafe-bar.jpg
/ HALL / COFFEE & BAR
The first-floor lobby doubles as a spacious cafe and bar area where travelers can mingle with locals and enjoy an endless free beer during daily happy hour.

rooms.jpg
/ROOMS
Guests have full control over their room with a fully integrated application developed especially for the hotel.

reception.jpg
/HOME
Customers can enjoy modern digital artwork on digital screens also in the form of [/] (slash).

terrace.jpg
/TERRACE
Combining digital art, bright ambient lighting and floral art, the café terrace is the perfect place to grab a snack, enjoy a glass of wine while reading a book, or just escape the hustle and bustle of the city.

Related links

/ SLASH official website

Global Agents Official Site

SOURCE Global Agents Co. Ltd


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